With a passion for merging the physical and digital worlds, Novalia has been at the forefront of global firsts and pioneering projects. Here are some of our favourite collaborations.
COCA COLA | DROP THE BEAT
NETFLIX
THE SMITHSONIAN | POLYGLOT
PURINA ONE | EXPERIENTIAL SAMPLING
CAPITAL ONE | SUPERHERO POSTERS
IKEA | MEMPHIS BLUES
DISNEY | COCO MUSIC WALL
DISNEY MUSIC | 60TH ANNIVERSARY POSTER
CRUST PIZZA | MIX IT UP
MCDONALDS | MCTRAX
IHMEC | ROCK 'N ROLL REVOLUTION
HERSHEY'S | TAKE5 REMIXER
MCDONALDS | MCTRAX
BRIEF
Create a unique stunt marketing product that disrupts the usual customer journey & creates sales uplift via social media sharing.
ACTIVATION
Bluetooth placemats entertained consumers in store, connecting to an app to remix music, record and share tunes via email.
RESULTS
YouTube: 219k hits
Worldwide media attention
Winner of FWA Cannes Lions & Webby Awards