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 EXPERIENTIAL 

IMMERSIVE EXPERIENCES FOR BRANDS & PUBLIC SPACES

 INTERACTIVITY MAKES THE ORDINARY EXTRAORDINARY

Using touch sensitive interactive print, we create magical immersive experiences and multi-sensory environments that uplift sales, drive awareness and educate consumers. In Novalia's world, posters can talk to you, murals tell you stories, OOH media lets you remix music and print captures data.

 BRAND ACTIVATIONS

We work with brands and agencies to  create experiential marketing campaigns that bring products to life. We’ve created voting posters for Google, music remixing walls for Bud Light, film showcases for Disney and playful financial education posters for Capital One.

Our projects:

  • Uplift sales

  • Educate consumers

  • Increase ROI through social media sharing & mainstream media coverage

  • Create immersive destinations

  • Capture audience interaction data

  • Launch content including information, stories and music

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 PUBLIC SPACES

We work with museums, festivals and public spaces to create immersive destinations, telling the stories of people and place. We’ve created playable forests for festivals, interactive murals for cities, talking portraits of residents and activations for local businesses. 

 

Our projects can:

  • Increase dwell time

  • Regenerate tired spaces

  • Drive sales for local businesses

  • Add content for wayfinding & multiple languages

  • Increase accessibility 

  • Capture data to survey communities

  • Launch information, music and soundscapes

 THE POWER OF INTERACTIVITY

80%

SALES UPLIFT

PURINA ONE PROJECT

2.9M

15

20

IMPRESSIONS

AWARDS

COUNTRIES

PRINT & MEDIA

CRUST PIZZA OOH

NZ TO KAZAKHSTAN

 HOW WE WORK

CONCEPTS
&
PROTOTYPES

APPS, GRAPHICS & MUSIC

PRODUCTION
&
MANUFACTURE

DELIVERY
&
INSTALLATION

 CLIENTS

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 WHAT OUR CLIENTS SAY 

Stu Weiner, MediaCom | Bud Light Project

“ Novalia approached the creative process flawlessly. They co-created wonderful visuals and added remix-able soundscapes by integrating their unique interactive technology into the murals, designing an immersive experience that prioritised the creativity of attendees. The folks at Bud Light were very pleased with the results and did not hesitate to show off the interactive murals to their VIPs in attendance. “

TALK TO US ABOUT A PROJECT

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